By Juhani Tontti
The article marketing is no doupt the most effective way to advertise our internet home business opportunity.
The reason is simple: when we publish articles they bring both short and long term internet business power and can reach different separate audiences from many niches.
Using article marketing for home internet business promotions together with mass article submission, gives the benefits which are more powerful than any other strategy.
1.What`s The Job Of Submitting Articles?
a. The search engine traffic.
This is maybe, what most of us are after. By writing articles about our internet business opportunity and submitting them to article directories, we can increase the search engine ranking, which ( if successful ) brings the targeted internet marketing traffic residually.
b. The article directory traffic.
Here the formula is simple: the more article directories you use, the more traffic your internet business will get.
What is good news is that article directories are among the most visited websites, because people search for useful information to learn and to copy the submitted articles into their own websites.
c.Backlink Building.
Backlinks are the reason, why search engines will increase our internet business opportunity site higher on the their result pages.
By the article marketing, using mass article submission, we can quickly and easily build a great number of related backlinks.
And the page rank among the first 3 sites on the result page brings good, residual traffic.
The search engines evaluate these 1-way links higher than the 2-way, reciprocal links, because they are based on the barter deal: we agree to place links on both parties` sites.
d.To Bring Traffic From The Linking Sites.
The link on the home internet business site is a kind of a recommendation to visit that site.
If the linking site is related, this traffic is very wellcome.
e. Brand Building.
Article marketing is agreat tool to build the fame or brand. The more you will write and the more people copy these articles, the more your authority grows.
In the long term a strong brand will make the marketing more effective, like with Coca-Cola!
f. It`s A Great Pre-Seller.
Imagine if a totally unknown man comes to you on the street and ask, whether you would like to buy his car ("it`s a splended car"), would you?
I`m sure not, because this man has not done the pre-selling, meaning he has not persuaded you to his side.
The pre-selling is 100 % perfect for article content. We can say that the only target of a good article is to persuade the reader to click the link in the Bio Box.
2.The Dublicate Content Question.
When we submit articles by mass submission, the question of dublicate content is always on the table and whether we get some kind of a penalty from the search engines?
I have never worried about this and I have submitted hundreds of internet business articles to thousands of article directories and websites.
But I will never use the same article twice, i.e. I never publish same articles on my site and by mass article submission.
I also publish articles in the quality article directories, like EzineArticles.com, because if the keywords ( at least the main one ) is small enough, or realistic, EzineArticles can throw my article to a very high position on the search engines.
For this article submission I use always an original article.
3.Which Ones Are More Effective: Long Tail Keywords Or High Deman Keywords?
I see this issue as a question about the competition: is it easier to climb high on the search engine result page of an extremely high demand keyword or on the several lower demand - keywords` pages.
Or: do I benefit more to be among the top 3 sites on the low-demand keyword result page and get tens of site visitors per day, than to be number 120 on the result page of the high demand keyword, which will bring my site next to nothing.
The the secret is to use realistic keywords, even small ones, but to use the "long tail keyword" - strategy. This way we optimize our article with several keywords at the same time.
That`s all this time, successful optimization!
Juhani Tontti
www.Way2Miracle.com.
Thursday, January 17, 2008
How Does Article Marketing Do In The Internet Business Jungle?
Lähettänyt
Juhani`s Home Business Blog
klo
2:16 PM
1 kommenttia
Tunnisteet: article directory, article marketing, article submission, home internet business, internet business, internet home business opportunity, publish articles
Monday, September 10, 2007
Resource Box Rule Number One.
Hi all article marketing fans!
This is a copy from Phil Knight`s comment on the Resource Box:
"If you are proud of the article you just wrote, then put your NAME as the first item in your Resource Box.
Failing to put your name in your Resource Box tells us and your reader that you are ashamed of your content or perhaps you didn’t really write it in the first place.
The first sentence of your Resource Box must be your name, your title (optional), followed by your benefit-driven unique selling proposition (answering the question, what’s in it for the reader to know more about you or want what you have to offer beyond the article of yours they just read?)."
Sounds reasonable!
Juhani
Lähettänyt
Juhani`s Home Business Blog
klo
5:55 PM
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Tunnisteet: article marketing, resource box
Thursday, August 16, 2007
The Successful Internet Marketing Article Needs A Right "About The Author Box".
There some moments of truths in the internet marketing.
One is, when your article reader arrives to the
"About The Author Box".
You cannot sell anything in the article bodycopy,
only ideas, so you have to make your
reader to act, i.e. to click your link in the Box.
The box text is quite simple to write,
a few words,
but the meaning of each word is the more important
to your article marketing, backlinks building
and the article`s ability to make money on the internet.
I`ll go through these small but important things in the article below:
The Right Article Marketing "About The Author Box".
Hope You Like It!
Juhani
Lähettänyt
Juhani`s Home Business Blog
klo
12:49 PM
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kommenttia
Tunnisteet: article marketing, backlinks, internet marketing, make money on the internet
Tuesday, August 14, 2007
Why Blogging And Article Marketing Is So Powerful Duo?
The blog is like a web site, it needs backlinks to be able to climb high on the search engine ranking and bring targeted traffic. How could you handle this so, that it will have both the short term and long term traffic building effects?
The idea of the blogging is to communicate with the big amount of the targeted people. So don`t think blogging as a some kind of a private diary, no, it`s a business tool.
The business tool aspect sets one requirement. That your blog must have contacts, or links as we call them online, with other related blogs or websites in the Internet. That`s a must.
The best possible contact or backlink is the kind, which pre-sells the idea of your blog. The pre-selling makes the blogvisitors hot and waiting for the visit.
The best way to handle this is to use the article marketing, which is at the same time a powerful tool to build up the brand image.
The great thing about blogging is that when you "ping" your blog after written a new post, tens of directories get the information about it and thanks to RSS feed thousands of other bloggers will be informed. Think about the quickness!
While blogging you must use keywords and the same keywords are very useful in the articles to make a backlink to your blogpost.
The keywords make it possible (together with the backlinks) that your blogpost will climb high in the search engine rankings with several keywords. Then the blog traffic will increase.
The idea of your article marketing is to write articles, which are related to your niche and then submit them with a huge distribution to thousands of article directories and websites to get the maximum amount of backlinks, a good search engine ranking and targeted blogvisitors.
Please remember to put your main keyword (the same as in the blogpost) into the Author Box, that`s the anchor text or related backlink to your post.
This method is fantastic, because it will bring an instant traffic to your blog and the long term traffic.
There is one system, which I have used to send 1000s targeted blogvisitors to my blog and make it possible to get the best Google ranking for my several keywords.
Please find more at this link: AtomicBlog.
Blogging and article marketing combination can be used both with WordPress and Blogger.
One thing is important in blogging.
The blogvisitors love the fresh and useful content. The usefulness is the greatest reason why they come cack and bookmark your blog. So I redommend a daily blogging or at least three times per week.
And, please use always a unique content! Otherwise the search engines will penalize you.
I never believed that I could get this much blogvisitors, but if you want to know how I did it, check this great tool, which is relatively cheap and has an excellent price/quality ratio.
Profitable blogging!
Juhani
Lähettänyt
Juhani`s Home Business Blog
klo
11:43 AM
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Tunnisteet: article marketing, backlinks, blog, blogging, search engine ranking